The job market is touch, but so are you!

When hiring slows, job hunting can feel like shouting into the void.
But even when it seems like everything’s on pause — you’re not powerless.

Here are five practical ways to stay visible, build momentum, and bring your next opportunity closer.

1. Narrow Your Focus

Being “open to anything” might feel like the right move in a slow market — but it often works against you. Why?

Because vague = forgettable.
And recruiters need to know where you fit.

Instead of casting a wide net, get specific:

• What industries energise you?

• Which roles match your skills and growth goals?

• Do you thrive in startups, global corporates, or boutique agencies?

Clarity helps others help you — and makes your job search more targeted, efficient, and impactful.

2. Upgrade Your LinkedIn

Like it or not, your LinkedIn profile is your CV now — and often your first impression. It's where recruiters look first, and where decisions get made in seconds.

Here’s how to make it count:

• Use relevant keywords from job descriptions you’re targeting

• Write a compelling “About” section — not buzzwords, but your story

• Turn on “Open to Work” (publicly or privately — both work)

• Ask for recommendations from people who can vouch for you

Treat your profile like a landing page: clear, confident, and built for your next opportunity.

3. Start Sharing, Not Just Applying

Applications are essential — but visibility is powerful.
People need to see you before they can consider you.

A few ways to show up on LinkedIn:

• Share your perspective on trends or headlines in your field

• Celebrate your past wins — frame them as short case studies or lessons learned

• Comment thoughtfully on posts from peers and industry leaders

You don’t need to post daily. But showing up consistently keeps you top of mind — and shows you're engaged, not just available.

4. Tap the Right People

You don’t need 1,000 contacts. You need five who will actually reply.

Start with the people who know your work and rate you:

• Former managers

• Ex-colleagues

• Industry peers

And be clear in your outreach:

“I’m exploring new roles in [X]. Let me know if anything comes up that could be a fit.”
“Can I grab 10 minutes of your time? I’d really value your perspective.”

Referrals still drive most hires. And if you’re wondering where to start?
Start with me.
If you're navigating the market and think I can help — reach out. I may not have a magic wand, but I’ve got a strong network, good instincts, and zero interest in selling you crypto.

5. Stay in Motion

When the market’s slow, it’s easy to feel stuck.
But even small steps can create big momentum.

Here’s how to stay active and relevant while you search:

• Freelance, consult, or volunteer — even short projects help

• Update your portfolio or build something new

• Pick up a new tool or skill that supports your longer-term goal

Progress doesn’t have to be perfect — it just needs to be forward.

In Summary

Tough markets are, well… tough. But they don’t last forever.
And the effort you put in now — to connect, show up, and stay sharp — will pay off when the right opportunity appears.

If you’re looking for your next move in PR, communications, or the broader marketing world — I’m always up for a conversation.

Let’s get you on the shortlist.